Tag Archives: Dabur

Coca-Cola overtakes rival Pepsi in juice segment

Coca-Cola has overtaken rival Pepsi in the juice segment even as both companies struggle in the overall beverages market where local and regional players have been increasing their collective market share over the last five years, according to a latest … Continue reading

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Chyawanprash sees boost in demand

(This story originally appeared in on Apr 11, 2020) MUMBAI: Chyawanprash, a Rs 700-crore market, has seen an average 30-40% surge in demand over the last one week, industry sources said. Patanjali Ayurved has pegged the growth in its chyawanprash … Continue reading

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FMCG cos tie up with barbers, dhabas as unique point of sales

NEW DELHI: FMCG marketers have found a new league of extraordinary consumers: Kanwariyas in Bihar, barbers of Meerut, Mumbai’s dabbawallas, devotees at Kumbh Mela, highway dhaba owners and resident welfare associations. Companies such as Emami , Godrej, Dabur , PepsiCo … Continue reading

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Dabur, Emami, Wipro consumer keep mkt buzzing

MUMBAI: Till two years back, Gauri Sankar Mahato, a peasant from Nimdhi village near Chaibasa, Jharkhand, was barely subsisting on small crop that he cultivated on a few acres. Then he began beekeeping, helped by Singhbhum Gramodyog Vikas Sansthan, a … Continue reading

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Dabur launches Odonil air freshening gels

NEW DELHI: FMCG firm Dabur today said it has roped in South Indian actor Samantha Ruth Prabhu for its newly launched range of air freshening gels under the Odonil brand. With this launch, brand Odonil is establishing itself as the … Continue reading

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For FMCG companies, volume growth dominated in March Qtr

For fast-moving consumer goods, or FMCG, companies, volume growth has been the dominant theme during the quarter to March 31. After a modest performance in the December quarter, when volumes grew rather too slowly, most companies have taken measures in … Continue reading

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Budget 2013: FMCG companies like HUL, Dabur & others seek consumption dose, rollout of GST

KOLKATA: While there are rarely any direct announcements in the Budget for the FMCG industry, the companies are expecting measures which could boost consumption such as reduce inflation and improve the rural economy. The industry also feels implementation of GST … Continue reading

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FMCG firm Dabur signs Ajay Devgn as brand ambassador for Hajmola brand

NEW DELHI: FMCG firm Dabur India today said it has roped in Bollywood actor Ajay Devgn as the new brand ambassador for its digestive brand Hajmola. A new campaign, featuring Ajay Devgn, will go on air this month, Dabur India … Continue reading

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Azim Premji builds global FMCG play, Wipro Consumer Care and Lighting

(This story originally appeared in on Jan 19, 2013) BANGALORE/MUMBAI: Wipro Consumer Care and Lighting (WCCL), the FMCG arm of IT major Wipro, is set to become the first homegrown consumer products company to report 50% of its revenues from … Continue reading

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FMCG company Dabur introduce Burrst Fizz brand to tap fizzy drinks market

(This story originally appeared in on Aug 02, 2011) NEW DELHI: The competition in the carbonated fruit-based drinks market is getting more intense. FMCG company Dabur has introduced its Burrst Fizz brand to tap the potential in this segment. Burrst … Continue reading

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